The curators' view regarding the influence of screens on the hypermodern world through seven thematic sections.
The curators' proposal
Imagine a video clip that illustrates the power of seduction of the advertising screen and shows all its facets: the image of women in advertising, of men, clothing, cosmetics, cars... In other words, everything that today asserts the worth of a person, of a body, of goods. Advertising in all its guises, whether we love it or hate it, how we would like it to be or not to be.
Become an advertophobe, an advertophile, a media (wo)man or a publicist. Produce your own spot about advertising.